Driving growth by finding what makes people move, then building around them.

Isabel Davis, MBA, is a senior retail leader with 15 years of experience driving growth at the intersection of retail, brand, and the customer.

She has steered high-stakes P&L management, buying and planning, and complex go-to-market strategies for iconic retail and lifestyle brands, including Amazon, Nordstrom, REI, and Arc'teryx.

Her commercial expertise spans the full ecosystem of retail, combining enterprise-scale leadership with entrepreneurial spirit as an advisor and co-owner for her family’s business, Baywater Shellfish.

Isabel’s approach balances analytical rigor with empathy to lead teams in solving problems on behalf of the customer.

Most recently, she has applied this framework to the sports and apparel sector, leveraging her Division 1 athletic background to translate fan behavior into high-impact activations and market-share growth at Amazon.

Isabel blends art and science to drive growth, never losing sight of the customer. That dedication is why she remains one of the most respected leaders in the organization.

Director, Amazon

Get in Touch.

I’m always open to connecting with fellow leaders, builders, and innovators. Send an email to isabelwdavis@gmail.com and I’ll be in touch!